The Membership Blueprint: How to Boost Revenue & Patient Loyalty for Your Practice

Membership programs are one of the fastest-growing strategies in healthcare and aesthetics, giving practices predictable recurring revenue while improving retention and patient loyalty. In this presentation, Lori walks providers through the exact steps to design, price, and market a membership program that works—turning occasional visits into long-term relationships.

Participants Will Learn:

  • Why memberships matter — how recurring revenue can transform financial stability and practice growth

  • The most effective membership models for aesthetics, functional medicine, hormone therapy, and concierge care

  • Pricing strategies to balance profitability with long-term retention

  • Proven marketing and sales tips to successfully promote memberships both online and in-office

  • Sales scripts and conversations that make it easy for patients to confidently say “yes”
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MY LATEST BOOKS

Anti-Aging and Longevity Marketing

In this book, we embark on a journey together, exploring the strategic and practical aspects of anti-aging & longevity practices. We will dive into the art of identifying your ideal patient, building trust through leveraging your credentials, awards, and board certifications, and how to provide patient-education-based marketing strategies including webinars, events, and podcasting.

You’ll also learn the secrets of growing a loyal social media following and how to get media coverage and speaking opportunities. By the end of this book, you’ll have a solid marketing foundation and be clear on the path to becoming your area’s #1 go-to provider.

Lady Doc Marketing

In this book, we embark on a journey together, exploring the strategic and practical aspects of Lady Doc Marketing. We will delve into the art of identifying your ideal patient, building trust through leveraging your credentials, awards and board certifications, and leveraging patient-education based marketing strategies.

Each chapter is designed to equip you with actionable insights and proven strategies, empowering you to rise above the competition and claim your position as the #1 women’s health provider in your area.

Naturopathic Medicine Marketing

As a Naturopathic Doctor, you possess a distinct chance to enhance your patients’ health and position yourself as the foremost authority in your community.

This book explores how to use a strategic and hands-on approach to marketing for Naturopathic Doctors. We look into pinpointing your ideal patient, fostering trust by highlighting your expertise in natural medicine, and prioritizing patient-centered care. Additionally, we’ll dive into implementing marketing strategies centered around patient education.

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It all starts with a conversation…fill out the short form below to get in touch with Lori!

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©2025 Lori Werner